Swing Tag Design

I was asked to design a swing tag for Wilda, an outdoor swimming brand based in Bristol in the UK. This design was inspired by wild swimming and water based activities. You can view the images below to see how it turned out as well as the original workings. I am super happy with it! Always a pleasure working with a brand that encourages swimming. As you will see on the about me page on my website, I love any water related activities, particularly swimming and surfing, I also use these outdoor activities as a way of gaining inspiration for my work. Learn more here.

I also created artwork for stickers, surface pattern for packaging, and an illustration for a long sleeve t-shirt for this brand, with more to come!

Do you need a swing tag or other branding material for your company? I’m here to help, email me at paigecritchley@hotmail.co.uk or use the contact tab at the top of my website.

Have a great day and thank you for visiting!

Packaging design

graphic design

I have experience designing graphics and surface pattern for packaging. My most recent project was with Wilda, an outdoor swimming brand based in the UK. I was limited to only one colour for this design but I loved the challenge and enjoyed creating a design that reflects Wilda’s brand aesthetic and values. I have also created designs for Wilda’s merchandise and products. Check them out in my portfolio.

Do you have packaging that needs a splash of colour and character to reflect your brand? Get in touch! Check out my contact page.

Need a print design for your packaging?

Work with me

Have a great day.

Sticker designs for outdoor swimming brand

graphic design

I’m so excited to announce that my first designs for Wilda are live! These stickers are available to buy on Wilda’s website. Hand drawn by me. Check them out here and in the slideshow below.

Here are some of my original drawings for this project:

This was my first time working with a swimwear brand. It’s been a pleasure working with this lovely team of people. Looking forward to new and exciting upcoming projects inspired by this amazing sport that has a very special place in my heart. I am a swimmer myself and really enjoy wild swimming and jumping in the pool.

Just keep swimming!